SEO Case Study

About - Ship Overseas

Ship Overseas Ship Overseas is an international vehicle shipping company specializing in overseas car shipping, container shipping, RoRo services, and heavy machinery transportation across global destinations. The company has been operating in the international logistics industry for decades and serves customers worldwide.

The Challenge
When we started working on the project, the website had:
  • Minimal organic visibility
  • Zero keyword rankings
  • Low search engine traffic
  • Technical SEO issues affecting crawlability and indexing
  • Weak on-page optimization
  • Missing metadata and image optimization
  • Limited backlink authority in a highly competitive logistics niche
SEO Strategy Implemented
1. Technical SEO Optimization
We conducted a full technical SEO audit and resolved critical issues, including:
  • 404 dead links
  • Missing meta titles and descriptions
  • Duplicate metadata
  • Broken internal links
  • Missing image alt tags
  • Crawl and indexing issues
  • Sitemap and robots optimization
  • Core page structure improvements
Keyword Research
2. Keyword Research & Content Mapping
We identified high-intent international shipping keywords related to:
  • Overseas car shipping
  • Container shipping
  • RoRo shipping
  • International vehicle transport
  • Country-specific shipping services
  • Heavy equipment transportation
Content Mapping
Strategic Keyword Placement
Then we mapped keywords strategically across:
  • Service pages
  • Country pages
  • Blog content
  • FAQ sections
  • Internal linking clusters
On-Page SEO Improvements
3. On-Page SEO Improvements
  • Meta titles
  • Meta descriptions
  • Heading hierarchy (H1-H6)
  • Image alt attributes
  • Content structure
  • Internal linking
  • URL optimization
  • Keyword placement
  • Schema and content relevance
Authority Building
4. Authority Building & Backlinks
To improve domain authority and search visibility, we implemented an ongoing backlink acquisition strategy through:
  • Business listings
  • Niche citations
  • Contextual backlinks
  • Industry-relevant submissions
  • Content-based link building

Results Achieved - Organic Traffic Growth

Search Visibility Results
SEO Performance Improved
SEO ranking and visibility result 1
SEO ranking and visibility result 2
SEO ranking and visibility result 3

Keyword Ranking Growth

From almost zero visibility, the website achieved

Ranked Keywords:

Initial Ranking

Almost Zero Visibility

Current Ranking

30+ Keywords on Google

Keywords Current Ranking May-26 Google Initial Ranking Sep-24 Google
Ship My Car from Germany to USA #1 0
Ship My Car from France to USA #2 0
Car Shipping from Germany to USA #2 0
Ship My Car from Belgium to USA #2 0
Cars Europe Transport #2 0
Ship Car to UK #3 0
Shipping a Vehicle to Europe #3 0
Car Shipping Europe #3 0
Ship My Car from Italy to USA #3 0
Ship My Car from Uk to USA #3 0
Ship My Car to Belgium #3 0
Car Shipping to Europe #3 0
Shipping Car from Usa to Europe #3 0
Car Shipping to France #4 0
Ship Car from Usa to UK #4 0
Ship My Car to Italy #4 0
Shipping a Car to Europe #4 0
Car Shipping USAto Germany #5 0
Car Shipping USA to Uk #5 0
Ship My Car to Germany #5 0
Ship Car from USA to UK #6 0
International Motorbike Shipping #6 0
Ship My Car to France #6 0
Car Shipping to Germany #6 0
International Motorcycle Shipping #6 0
Ship My Car to Uk #8 0
International Machinery Shipping #9 0
Shipping a Car from Europe to USA #12 0
Import Car from Usa to Uk #14 0
Importing a Car from Us to UK #15 0
Importing American Cars to UK #12 0
Ship from Usa to Italy #14 0
Construction Equipment Shipping Companies #19 0
Shipping from Italy to Us #21 0
Shipping from Us to Belgium #31 0
SEO Execution

Key SEO Activities Performed

Technical SEO audit

404 error fixing

Meta tag optimization

Image optimization

Internal linking

Keyword targeting

Content optimization

Backlink building

SEO reporting & tracking

Crawlability improvements

Search visibility enhancement

Conclusion

This project demonstrates how a structured SEO strategy can transform a logistics website from minimal search visibility into a strong organic acquisition channel.

By combining technical SEO, content optimization, keyword targeting, and authority building, Ship Overseas successfully achieved:

✅ 10,000+ monthly active users
✅ 30+ ranking keywords
✅ First-page keyword visibility
✅ Sustainable organic growth

The campaign continues to scale with ongoing SEO improvements, backlink acquisition, and content expansion.

Know Our Review

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Google
4.8
(63 reviews)
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Glassdoor
5.0
(3 reviews)
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Trustpilot
4.1
(5 reviews)
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Clutch
5.0
(3 reviews)